Although Air India plans to allocate more aircraft to Australian routes, other markets in Africa, Europe, and Asia are also competing for these planes
Air India is preparing for rapid growth in Australia, boosted by its new first and business class suites, as well as an upgraded frequent flyer program, reported executivetraveller.com.
These developments are key to attracting premium passengers, including business travellers, corporate clients, and high-end leisure tourists, as the airline, now under Tata Group’s ownership, refines its services.
At a recent airline industry conference in Brisbane, Air India CEO Campbell Wilson highlighted Australia’s vast untapped potential for the airline. He emphasized that Air India currently operates only 17 flights per week to Sydney and Melbourne, leaving significant room for expansion. “There’s a tremendous opportunity not just to increase flight frequency but also to expand city coverage,” Wilson said, pointing out the high demand from the Indian diaspora. Australia ranks among the top three international destinations for Indian travellers, a key factor driving Air India’s expansion plans.
“There is immense potential in long-haul international flights. Non-stop direct routes paired with Indian hospitality present a unique opportunity.”
— Campbell Wilson, Air India CEO
Brisbane Airport is eager to join Air India’s growing network. Gert-Jan de Graaff, CEO of Brisbane Airport Corporation, noted that Indian travellers now make up the sixth-largest inbound market for Brisbane. Queensland, which conducts 68% of Australia’s trade with India, also hosts numerous Indian companies with headquarters in Brisbane. De Graaff believes that direct flights between India and Brisbane will further strengthen business and family ties between the two countries.
Air India’s fleet expansion will depend on the delivery of new long-range aircraft, including 20 Boeing 787s, 10 Boeing 777-9s, and 40 Airbus A350s. The airline is also investing $400 million in overhauling its existing 40 Boeing 777s and 787s, with plans to introduce new first and business class suites and upgraded premium economy cabins.
Wilson also envisions India’s airports emerging as key stopover hubs, competing with established giants like Singapore, Dubai, and Doha. He emphasized that India’s geographic location offers a strategic advantage, similar to the Gulf, Middle East, and Southeast Asia, making it well-positioned to connect travellers to more parts of the world.
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