“There is a huge pent up demand for travel to Australia amongst Indian High-Value Travellers, and we are confident that this campaign will offer a compelling reason for travellers to book their next holiday to Australia.”
— Nishant Kashikar, Country Manager – India and Gulf, Tourism Australia
PRAVASISAMWAD.com
Tourism Australia has launched ‘Discover a Great Deal More’, the virtual travel fair that provides Indian travellers explore attractive deals on holidays to Australia, for a limited period.
For the Travel Fair, Tourism Australia has tied up with six major airlines including Singapore Airlines, Malaysia Airlines, Qantas, Sri Lankan Airlines, Scoot, and Thai Airways to offer all-inclusive, return economy-class airfares to Australia starting from just INR 48,300. The sale is valid until May 12, 2022, with travel validity up to March 31, 2023.
Nishant Kashikar, Country Manager – India and Gulf, Tourism Australia, said, “Australia remains an incredibly desirable destination for visitors from India and we are always exploring avenues to keep offering great value on Australian holiday experiences to our Indian travellers. There is a huge pent up demand for travel to Australia amongst Indian High-Value Travellers, and we are confident that this campaign will offer a compelling reason for travellers to book their next holiday to Australia.”
The virtual sale is intended to drive the recovery of tourism, with increased arrivals to Australia, as well as increased bookings on partner airlines and tourism products, while travellers gain access to great deals. According to Tourism Australia, their previous campaigns have recorded over 100,000 bookings for partner airlines.
ETTravelWorld report said that pre-Covid, India was Australia’s fastest-growing inbound tourism market for three consecutive years. In 2019, Australia welcomed almost 400,000 visitors from India and was the sixth most valuable market in terms of spending, contributing over AusDollar 1.8 billion.
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