'Indian takeover of Frisco': NRI handle reacts to Texas viral video; 'That's not a threat, that's diversity' - pravasisamwad
August 12, 2025
1 min read

‘Indian takeover of Frisco’: NRI handle reacts to Texas viral video; ‘That’s not a threat, that’s diversity’

Social media debate ignites after video claims Frisco Costco swarmed by Indians, sparking racial undertones

PRAVASISAMWAD.COM

A viral video alleging an “Indian takeover of Frisco” has triggered a heated online debate after a social media user complained that Texas’ Frisco Costco was “teeming with Indians” and had “hardly any Americans” last weekend. The post further claimed the city’s Indian population surged 4,510% over the past two decades, from 2.5% to nearly a third of residents, calling it part of “The Great Replacement, reported timesofindia.indiatimes.com.”

NRI handle defends Indian community, calls presence ‘diversity, not a threat.’

The viral video drew backlash, with some comments portraying racial stereotypes, including complaints about “smell” and “rudeness” of Indians. The original poster alleged an altercation in which she was called a derogatory name, and accused Indian shoppers of exploiting Costco’s return policy.

Amid the controversy, an NRI Instagram account pushed back against the narrative, defending the Indian-American community. “We didn’t come here to erase anyone’s culture. We came here to build futures — just like generations before us,” the post read.

The account highlighted that H-1B visa holders contribute positively to the economy: “Yes, we’re visible at Costco. Because we live here. We work here. We raise our kids here. We follow the rules. We pay taxes. Frisco is home to 36% Indian Americans now — that’s not a threat. That’s diversity. That’s contribution.”

Roma Ghosh

Roma Ghosh

Roma Ghosh has recently retired as Associate Professor for Media Studies from an international university. She was with the Times of India as a correspondent for many years. Her passion is cooking and she has been doing recipes and photo shoots for Women's Era for the last 15-odd years.

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