The group has been trying to gain a toehold in India through physical stores as well as an online presence
Reliance Retail has been in talks with Fortnum & Mason to set up premium luxury stores in India under the Fortnum & Mason brand, according to an executive from Fortnum quoted by ET. The group has been trying to gain a toehold in India through physical stores as well as an online presence.
There was, however, no comment from Reliance Retail about the tie-up. An email reply said that the company did not comment on media speculation and rumours.
Fortnum & Mason has been expanding in Asian markets after the pandemic and set up its first online store in China in June this year. In 2019, the luxury chain set up its first fully-owned and operated shop and restaurant in Hong Kong
A Reliance spokesperson commented that the company evaluated various opportunities on an ongoing basis.
The Fortnum & Mason spokesperson, however, said: “At the moment there are no concrete plans in place. F&M is always looking at ways to expand opportunities for people in the region to have access to its brand and products, and they will continue to do so.”
Fortnum & Mason has been expanding in Asian markets after the pandemic and set up its first online store in China in June this year. In 2019, the luxury chain set up its first fully-owned and operated shop and restaurant in Hong Kong.
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