“The British media landscape remains tainted with colonial prejudices, perpetuating a negative image of the society it purports to represent.”
In the realm of shaping public perceptions, the media emerges as a powerful tool that can either illuminate or distort realities. M9.news recently reported on the significant impact of media influence, highlighting its ability to prioritize certain narratives while sidestepping uncomfortable truths, akin to a formidable weapon in a country’s arsenal.
Despite having a Prime Minister of Indian origin and Hindu faith in the UK, the spotlight on the 1.8 million British Indians has not necessarily led to an unbiased portrayal. M9.news asserts that the British media landscape remains tainted with colonial prejudices, perpetuating a negative image of the society it purports to represent.
A survey conducted on this subject revealed that a staggering 59 percent of participants had either experienced or witnessed prejudice stemming from media misrepresentation. The media’s focus on stereotypes such as ‘cow, curry, and caste’ underscores a narrow and racially charged approach, further entrenching biased perspectives on British Indians. Notably, the portrayal of Hinduism in media reports adds fuel to the fire, contributing to the overall negative image of the Indian community.
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This portrayal echoes the themes of white supremacy, failing to transcend race and religion in its depiction of individuals within the community.
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As a result, the media’s role in perpetuating prejudice prevents the state from fostering an environment free from bias
The UK-sponsored BBC, considered a reliable source by many, faces severe criticism in the survey. Over 90 percent of respondents perceived bias against Hindus in the programming of this government-funded channel.
This places the UK government directly under scrutiny for potentially endorsing a hate-driven propaganda machine. Despite their longstanding presence in the United Kingdom, British Indians express a persistent sense of differential treatment, a sentiment exacerbated by the intentional misrepresentation propagated by the media. This portrayal echoes the themes of white supremacy, failing to transcend race and religion in its depiction of individuals within the community.
As a result, the media’s role in perpetuating prejudice prevents the state from fostering an environment free from bias.
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